ARTSON | FINE ART PAPERS

In a close cooperation with Artson, a renowned supplier of high-quality fine art paper in the emerging Asian market, the opportunity arose in 2017 to redesign the Artson brand from scratch. Here, our focus was on developing an appealing visual identity and packaging design for their fine art products.

The challenge was to give Artson an identity that would be recognized in the Asian market. Our task was to seamlessly blend tradition and innovation. A new brand logo was created to reflect the elegance and sophistication of the products. The carefully selected color palette integrates regional influences and contemporary flair. A thoughtful visual language was developed to convey the brand experience in a versatile way. Attentive to detail, we created the packaging design that not only provides protection, but also makes unboxing a special moment.

The result is an impressive brand identity that positions Artson as an outstanding supplier of fine art printing papers in the emerging Asian market. The new packaging and the visual language developed enhance product perception and provide customers with an unforgettable experience. This project was the result of close collaboration, where creativity and dedication intertwine. We are proud to have contributed to the development of the Artson brand.

ARTSON | FINE ART PAPERS

In a close cooperation with Artson, a renowned supplier of high-quality fine art paper in the emerging Asian market, the opportunity arose in 2017 to redesign the Artson brand from scratch. Here, our focus was on developing an appealing visual identity and packaging design for their fine art products.

The challenge was to give Artson an identity that would be recognized in the Asian market. Our task was to seamlessly blend tradition and innovation. A new brand logo was created to reflect the elegance and sophistication of the products. The carefully selected color palette integrates regional influences and contemporary flair. A thoughtful visual language was developed to convey the brand experience in a versatile way. Attentive to detail, we created the packaging design that not only provides protection, but also makes unboxing a special moment.

The result is an impressive brand identity that positions Artson as an outstanding supplier of fine art printing papers in the emerging Asian market. The new packaging and the visual language developed enhance product perception and provide customers with an unforgettable experience. This project was the result of close collaboration, where creativity and dedication intertwine. We are proud to have contributed to the development of the Artson brand.